Vanity metrics – Alen Brandman

So-called vanity metrics can be useful for attracting investors and building buzz, but they won’t help you improve your business, said Lloyd Tabb, founder of Looker, in his interview with Alen Brandman. ¬†On the other hand, “clarity metrics,” which focus on factors such as customer behavior over time while using your product, can point the way toward a better future.

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